Curated News
By: NewsRamp Editorial Staff
March 03, 2025
MWG Holdings VP to Keynote on Consumer Data Driving Cannabis Beverages at Vibe Conference
Discuss on Reddit
GithubTLDR
- Learn how consumer data is shaping hemp-derived THC beverages, giving operators insights to increase average ticket value.
- Consumer data drives the development of hemp-derived THC beverages for on-premise operators, aligning with mid to premium cocktail trends.
- Consumer data-driven hemp-derived THC beverages offer alternative social options, meeting shifting generational preferences and increasing menu value for operators.
- Discover how hemp-derived THC beverages are complementary to alcohol, presenting a unique opportunity for on-premise operators in the evolving beverage market.
Impact - Why it Matters
This news highlights the shift in consumer preferences towards alternative social beverages like hemp-derived THC beverages. As the cannabis beverage market grows, on-premise operators have the opportunity to cater to evolving consumer demand and increase average ticket value with menu offerings.
Summary
Nicole Hanratty, VP of Marketing at MWG Holdings, will speak at the Vibe Conference on how consumer data is driving hemp-derived THC beverages for on-premise operators. The session will explore consumer demand trends and the growth of cannabis beverages in hospitality settings.
Recent data shows a growing crossover between alcohol and hemp-derived THC consumers, presenting a unique opportunity for on-premise operators. MWG Holdings, a leading cannabis company, has launched 5G Pop and 5G Tea in California, experiencing steady growth in the cannabis beverage segment.
Source Statement
This curated news summary relied on this press release disributed by NewMediaWire. Read the source press release here, MWG Holdings VP to Keynote on Consumer Data Driving Cannabis Beverages at Vibe Conference
