Curated News
By: NewsRamp Editorial Staff
December 17, 2024

Eastman, Ceres Holographics, and Covestro Partner to Revolutionize Automotive Displays

TLDR

  • Exploring production of cutting-edge Holographic In-Plane Transparent Display solution for automotive applications, providing competitive advantage for OEMs.
  • Collaboration between Eastman, Ceres Holographics, and Covestro to manufacture holographic-enabled transparent HUDs for automotive market, focusing on scalability and practical implementation.
  • Accelerating commercialization of HUD solution with enhanced convenience and safety features for automotive users, aiming to improve driver and passenger experiences globally.
  • New holographic transparent display windshield technology showcased at CES 2025, offering innovative and safety-oriented features for next-generation vehicles.

Impact - Why it Matters

This news matters as it signifies a major advancement in automotive technology, promising safer and more intuitive driving experiences. The collaboration between these key players showcases the potential for holographic displays to transform the automotive industry, setting a new standard for innovation and driving the future of smart vehicles.

Summary

Eastman, Ceres Holographics, and Covestro signed an MOU to commercialize the HIPTD laminated solution for automotive glazing. This collaboration aims to revolutionize HUDs in vehicles, enhancing safety and user experience.

Source Statement

This curated news summary relied on this press release disributed by Reportable. Read the source press release here, Eastman, Ceres Holographics, and Covestro Partner to Revolutionize Automotive Displays

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