Blockchain Registration Transaction Record

Award-Winning Grooming Brand BEVEL Launches Trimmer SE in ULTA Beauty and ULTA.com

BEVEL, the award-winning grooming and personal care brand, has launched the new BEVEL Trimmer SE in ULTA Beauty stores and Ulta.com. The Trimmer SE features a lightweight plastic body, cordless power, and iconic blades designed to repel dirt, oil, and buildup. This expansion into ULTA Beauty stores further cements BEVEL's commitment to providing grooming and personal care products that cater to the needs of Black men and men of color.

This news matters because it represents a significant step in addressing the unique grooming needs of Black men and men of color. The launch of the BEVEL Trimmer SE in ULTA Beauty stores and online provides greater access to premium grooming products that aim to reduce skin irritation and razor bumps, ultimately enhancing the grooming experience for a previously underserved demographic.